Analisis Pengaruh Behavioral Biases pada Keputusan Investasi Saham di Kota Batam

Salim, Cynthia (2020) Analisis Pengaruh Behavioral Biases pada Keputusan Investasi Saham di Kota Batam. Undergraduate thesis, Universitas Internasional Batam.

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Abstract

Tujuan dari studi ini adalah untuk meneliti faktor dari behavioral biases yang mempengaruhi keputusan dalam berinvestasi saham di Kota Batam, faktor tersebut mendorong investor membuat keputusan irasional sehingga dapat mengganggu pergerakan saham secara keseluruhan. Faktor-faktor tersebut terdiri dari representativeness bias, overconfidence, herding bias, availability bias, dan risk aversion. Riset ini dilakukan dengan menyebarkan kuesioner kepada 152 pelaku investasi saham yang berdomisili di Kota Batam. Sampel responden dari penelitian ini adalah investor saham dari Jasa Utama Capital Sekuritas Batam, investor saham dari komunitas Investor Saham Pemula Batam, dan pelaku investasi saham individual lainnya yang berlokasi di Kota Batam. Setelah kuesioner dikumpulkan, data dianalisis dengan perangkat lunak SPSS. Hasil penelitian menunjukkan bahwa keputusan dalam berinvestasi saham di Kota Batam memiliki hasil signifikan positif yang dipengaruhi oleh overconfidence dan risk aversion. Representativeness bias memiliki dampak yang signifikan secara negatif terhadap keputusan investasi saham, sedangkan availability bias dan herding tidak memiliki pengaruh yang signifikan terhadap keputusan investasi. ********************************************************************** The purpose of this study was to examine the factors of behavioral biases that influenced the decision to invest in Batam City. Such factors could lure investors to make irrational decisions resulting disruption to overall movement on exchange of stocks. These aforementioned factors were comprised of representativeness bias, overconfidence, herding bias, availability bias, and risk aversion. This research was conducted by distributing questionnaires to 152 stock investment actors domiciled in Batam City. The sample of respondents from this study were stock investors from Jasa Utama Capital Sekuritas Batam, share investors from Batam Beginner Stock Investor community, and other individual stock investment actors residing in Batam City. Once questionnaires were collected, all data gathered were analyzed by using SPSS software. Research concludes that decision to invest in Batam City has significant positive effect which influenced by overconfidence and risk aversion. Representativeness bias has significant negative effect on stock investment decisions, while the availability bias and herding do not have significant influence on investment decisions.

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