Suyanti, Suyanti (2019) Analisis Faktor-Faktor yang Mempengaruhi Investment Decision Making Investor Saham di Indonesia. Undergraduate thesis, Universitas Internasional Batam.
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Abstract
Penelitian ini bertujuan untuk menguji pengaruh firm image, accounting information, neutral information, advocate recommendation, personal financial needs, dan classical wealth maximization terhadap investment decision making di Indonesia. Penelitian ini merupakan data primer yaitu dengan menggunakan kuesioner untuk mengumpulkan data sampel. Analisis linear berganda merupakan metode yang digunakan sebagai analisis data dalam penelitian ini. Hasil penelitian mengungkapkan bahwa firm image dan neutral information berpengaruh positif secara signifikan terhadap investment decision making sedangkan accounting information, advocate recommendation, personal financial needs, dan classical wealth maximization tidak mempengaruhi investment decision making ********************************************************************** This study aims to examine the effect of firm image, accounting information, neutral information, advocate recommendation, personal financial needs, dan classical wealth maximization toward investment decision making in Indonesia. This research is primary data, namely by using a questionnaire to collect sample data. Multiple linear analysis is a method used as data analysis in this study. The results revealed that firm image and neutral information had a significant positive effect on investment decision making whereas accounting information, advocate recommendation, personal financial needs, and classical wealth maximization did not affect investment decision making
| Item Type: | Thesis (Undergraduate) |
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| Additional Information: | Similarity: 20 |
| Uncontrolled Keywords: | Stock investment decisions, investor behavior, stock investment |
| Subjects: | H Social Sciences > HG Finance |
| Divisions: | School of Economic and Business > Accounting |
| SWORD Depositor: | Admin Repository Universitas Internasional Batam |
| Depositing User: | Admin Repository Universitas Internasional Batam |
| Date Deposited: | 18 Oct 2019 10:17 |
| Last Modified: | 18 Oct 2019 10:17 |
| URI: | http://repository.uib.ac.id/id/eprint/1612 |
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