Kusuma, Agus Wirahadi (2019) Analisis Pengaruh Pengalaman Wisatawan Antara Kebutuhan Gratifikasi dan Suatu Aliran Perjalanan Terhadap Niat Berkunjung Kembali Wisatawan ke Kota Batam. Undergraduate thesis, Universitas Internasional Batam.
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Abstract
Tujuan penelitian ini untuk mengukur daya tarik wisatawan yang berhubungan dengan variabel suatu bentuk dasar kepuasan dan niat berkunjung kembali wisatawan sehingga rasa batin kepuasan di dalam hati tersalurkan sehingga setiap wisatawan akan ingin berkunjung kembali ke kota Batam. Kota Batam merupakan sebuah kota yang berada di kepualauan riau yang dikelilingi negara seperti Singapura dan Malaysia. Sehingga peneliti tertarik menjadikan Kota Batam menjadi suatu daya tarik wisatawan yang berkunjung. Pengujian penelitian tersebut diuji menggunakan metode non-probabilty sampling dengan jumlah sampel mencapai 310 responden wisatawan mancanegara. Bentuk kebutuhan yang menunjukkan dari variabel kebutuhan gratifikasi dan aliran perjalanan berhubungan sangat signifikan untuk wisatawan yang berkunjung ke kota Batam merasa kepuasan yang ingin terulang kembali bila berkunjung lagi. ********************************************************************** The purpose of this study is to measure the attractiveness of tourists in relation to the variables of a basic form of satisfaction and intention to revisit tourists so that a sense of inner satisfaction is channel that each tourist will want to visit batam again. Batam city is a city located in riau islands surrounded by countries such as singapore and malaysia. So that research are interested in making the city of batam an attraction for tourists visitin. The testing of the study was tested using a non-probaility sampling method with a total sample of 310 foreign tourists. The form of necessity that shows the variable gratification needs and the flow of travel associated is very significant for tourists visiting Batam city who feel satisfaction who wants to repeat it again when back to batam
| Item Type: | Thesis (Undergraduate) |
|---|---|
| Additional Information: | Similarity: 14 |
| Uncontrolled Keywords: | Gratification Requirement, Travel Flow, Tourists Satisfaction Rate, Tourist Revisit Intention |
| Subjects: | G Geography. Anthropology. Recreation > G Geography (General) > Travel. Voyages and travels (General) > Travel and state. Tourism |
| Divisions: | School of Economic and Business > Accounting |
| SWORD Depositor: | Admin Repository Universitas Internasional Batam |
| Depositing User: | Admin Repository Universitas Internasional Batam |
| Date Deposited: | 18 Oct 2019 10:16 |
| Last Modified: | 18 Oct 2019 10:16 |
| URI: | http://repository.uib.ac.id/id/eprint/1610 |
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