The Development and Implementation of a 2D Animation Advertisement for PT. Fumiyama Indonesia

Tan, Owen (2020) The Development and Implementation of a 2D Animation Advertisement for PT. Fumiyama Indonesia. Project Report. Universitas Internasional Batam. (Submitted)

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Abstract

PT. Fumiyama adalah perusahaan yang bergerak di bidang penjualan barang elektronik rumah tangga, tetapi perusahaan ini memiliki sebuah kendala, yaitu produk yang terjual oleh perusahaan hanya diketahui melalui promosi oleh staf marketing perusahaan tersebut. Oleh karena itu, dibentuk sebuah video iklan berbasis animasi 2 dimensi sebagai metode untuk membantu mempromosikan produk-produk yang ditawarkan oleh PT. Fumiyama Indonesia pada masyarakat luas. Teknik pengumpulan data yang digunakan untuk membentuk projek ini adalah metode observasi dan wawancara. Animasi tersebut akan dibentuk dalam aplikasi Adobe Animate CC & Adobe After Effects CC. Hasil dari video animasi ini di upload melalui channel Youtube milik perusahaan dan berhasil mendapatkan 26 views dan 10 likes dengan durasi 40 detik. ********************************************************************** PT. Fumiyama is a company that works around selling household electronics, but the company has a problem, its products are only getting bought through word of mouth by the company’s sales staff. Because of this issue, a 2D animation advertisement video would be made as a medium in promoting the products Pt. Fumiyama has to offer to a wider audience. Data collection techniques used in the making of this project are the observation and interview method. The animation is created using the Adobe Animate CC & Adobe After Effects. The result of this animation video would be uploaded onto the company’s Youtube channel. The video has garnered 26 views and 10 likes with a duration of 40 seconds.

Item Type: Monograph (Project Report)
Additional Information: Similarity: 12
Uncontrolled Keywords: animate, 2d animation, after effects, product, adobe, advertisement
Subjects: T Technology
T Technology > Information technology
Divisions: School of Computer Science > Information System
SWORD Depositor: Admin Repository Universitas Internasional Batam
Depositing User: Admin Repository Universitas Internasional Batam
Date Deposited: 30 Apr 2020 06:39
Last Modified: 30 Apr 2020 06:40
URI: http://repository.uib.ac.id/id/eprint/2719

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