Perancangan Sistem Bauran Promosi pada Toko Agung Motor

Bin, Jam (2020) Perancangan Sistem Bauran Promosi pada Toko Agung Motor. Project Report. Universitas Internasional Batam. (Submitted)

Preview	Text k-1541025-abstract-en.pdf Download (1MB) | Preview
Preview	Text k-1541025-abstract-id.pdf Download (1MB) | Preview
	Text k-1541025-bibliography.pdf Download (286B)
Preview	Text k-1541025-chapter1.pdf Download (208kB) | Preview
Preview	Text k-1541025-chapter2.pdf Download (359kB) | Preview
Preview	Text k-1541025-chapter3.pdf Download (286kB) | Preview
	Text k-1541025-chapter4.pdf Restricted to Repository staff only Download (294kB) | Request a copy
	Text k-1541025-chapter5.pdf Restricted to Repository staff only Download (417kB) | Request a copy
	Text k-1541025-chapter6.pdf Restricted to Repository staff only Download (883kB) | Request a copy
Preview	Text k-1541025-chapter7.pdf Download (2MB) | Preview
Preview	Text k-1541025-cover-id.pdf Download (106kB) | Preview

Abstract

Kerja Praktek ini bertujuan untuk merancang sistem promosi yang baik pada Toko Agung Motor yang bergerak di bidang jual beli motor seken, tukar tambah motor seken, jasa pengurusan perpanjangan pajak kendaraan dan STNK dan jasa titipa motor yang selama ini hanya menggunakan sistem promosi mouth to mouth. Proyek Kerja Praktek dilakukan selama satu semester terhitung sejak Januari 2019 hingga April 2019. Metode yang digunakan dalam Kerja Praktek ini adalah observasi, wawancara, perancangan, simulasi dan implementasi. Kerja Praktek ini menghasilkan sebuah sistem promosi dimana mencakup pembuatan company profile, product list, kartu nama yang disertai kontak toko, dan diskon atau potongan harga. Dengan adanya sistem promosi yang baik dan berguna, maka pasar perusahaan akan bertambah luas dan lebih dikenal dalam kalangan masyarakat. ********************************************************************** This Job Practice aims to design a good promotion system at Agung Motor Shop which is engaged in buying and selling motorcycles, exchanging second-hand motorcycles and handling services for extending vehicle tax and vehicle registration, whose management and promotion methods have only used the mouth to mouth promotion system. The Job Training Project is conducted for one semester from January 2019 to April 2019. The methods used in this Job Practice are observation, interviews, design, simulation and implementation. This Job Practice produces a promotion system which includes the creation of company profiles, product lists, business cards accompanied by shop contacts, and discounts. With the existence of a good and useful promotion system, the company's market will become wider and better known in the community.

Actions (login required)

View Item