Purchase intention in Burger King fast food: the role of brand equity

Candy, Candy Purchase intention in Burger King fast food: the role of brand equity. Jurnal Manajemen Maranatha.

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Item Type: Article
Subjects: H Social Sciences > HB Economic Theory
Divisions: School of Economic and Business > Management
Depositing User: Dame Sihombing
Date Deposited: 09 Nov 2023 08:05
Last Modified: 09 Nov 2023 08:05
URI: http://repository.uib.ac.id/id/eprint/5352

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