Penerapan Promotion Mix dan Digital Marketing

Kartono, Juli (2020) Penerapan Promotion Mix dan Digital Marketing. Project Report. Universitas Internasional Batam. (Submitted)

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Abstract

Dalam kerja praktek ini bertujuan untuk mengatasi masalah yang ada pada toko Extra Aluminium yaitu masalah dalam sistem promosi yang kurang update dari pemilik. Sehingga membuat penjualan extra aluminium menjadi menurun. Toko Extra Aluminium berdiri sejak tahun 2015 usaha ini di jalankan oleh pemilik bersama dengan 2 karyawan nya. Kegiatan kerja praktek ini di kerjakan oleh penulis selama periode 29 mei 2019 sampai dengan 30 agustus 2019. Pemasaran promosi berperan sangat penting dalam suatu usaha apa saja. Pemasaran harus dilakukan dengan dengan baik agar perusahaan dapat berjalan dengan baik dan dapat bertahan dan beroperasi dengan baik. Oleh karna itu penulis ingin membantu serta mengimplementasikan sistem promotion mix dan digital marketing yang berguna untuk menjangkau pasar yang lebih luas. ********************************************************************** In this practical work aims to overcome the problems that exist in the Extra Aluminum store that is a problem in the promotion system that is less updated from the owner. Thus making extra aluminum sales decreased. The Extra Aluminum Shop was founded in 2015 and is run by the owner along with 2 of his employees. This practical work activities carried out by the author during the period 29 May 2019 to 30 August 2019. Promotional marketing plays a very important role in any business. Marketing must be done well so that the company can run well and can survive and operate well. Therefore, the writer wants to help and implement a promotion mix dan digital marketing system that is useful for reaching a wider market.

Item Type: Monograph (Project Report)
Additional Information: Similarity: 22
Uncontrolled Keywords: Promotion, Digital Marketing
Subjects: H Social Sciences > HF Commerce > Business > Marketing. Distribution of products
Divisions: School of Economic and Business > Management
SWORD Depositor: Admin Repository Universitas Internasional Batam
Depositing User: Admin Repository Universitas Internasional Batam
Date Deposited: 30 Apr 2020 08:12
Last Modified: 30 Apr 2020 08:13
URI: http://repository.uib.ac.id/id/eprint/2802

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