Perancangan dan Implementasi Video Company Profile Program Sarjana Manajemen di Universitas Internasional Batam

Herawati, Lisa Lestari (2020) Perancangan dan Implementasi Video Company Profile Program Sarjana Manajemen di Universitas Internasional Batam. Project Report. Universitas Internasional Batam. (Submitted)

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Abstract

Program Sarjana Manajemen Universitas Internasional Batam selama ini menggunakan brosur, spanduk dan website sebagai media pengenalan kepada masyarakat. Saluran implementasi yang digunakan belum memanfaatkan media sosial yang berisi informasi dan penyebaran yang mudah. Program Sarjana Manajemen Universitas Internasional Batam membutuhkan video company profile sebagai wadah penyebaran informasi di media sosial. Untuk menyelesaikan permasalahan yang dimiliki oleh Program Sarjana Manajemen Universitas Internasional Batam, penulis memberikan solusi berupa perancangan video company profile. Video company profile akan menampilkan informasi mengenai visi misi, suasana belajar, prestasi, akreditasi, sertifikasi, kegiatan dan rekan kerjasama. Video dirancang dengan metode terapan yang datanya dikumpulkan melalui studi pustaka, observasi, dan wawancara. Software yang digunakan penulis untuk perancangan video adalah Adobe Photoshop, Premiere, dan After Effect. Implementasi video company profile Program Sarjana Manajemen Universitas Internasional Batam dilakukan di media sosial yaitu Youtube yang menghasilkan 50 views, 9 likes dan 2 komentar pada awal penayangan. Keberadaan video company profile Program Sarjana Manajemen membuat masyarakat dan calon mahasiswa dapat lebih tahu dan mengenal Program Sarjana Manajemen. ********************************************************************** Management Study Program at Universitas Internasional Batam has been using brochures, banners and websites as a medium of introduction to the public. The implementation channel used has not utilized social media that contains information and easy dissemination. Management Study Program at Universitas Internasional Batam needs a company profile video as a way to disseminate information on social media. To solve the problems that are owned by Universitas Internasional Batam, The writer provides a solution in form of designing a company profile video. The company profile video will display information about vision, mission, learning atmosphere, achievements, accreditation, certification, activities and collaborative partners. Video is designed with applied methods which data is collected through literature, observation, and interview. The software used by the writer to design video is Adobe Photoshop, Premiere, and After Effect. The implementation of company profile video of Management Study Program at Universitas Internasional Batam is conducted on social media, which is Youtube which produces 50 views, 9 likes and 2 comments at the start of the screening. The existence of company profile video of Management Study Program allows the society and prospective student to have better understanding of Management Study Program.

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