Perancangan dan Implementasi Video Promosi Hotel Sahid Batam Center

Danov, Ian (2018) Perancangan dan Implementasi Video Promosi Hotel Sahid Batam Center. Project Report. Sistem Informasi. (Submitted)

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Abstract

Kerja Praktek ini bertujuan untuk menjadi solusi bagi Hotel Sahid Batam Center agar memiliki strategi pemasaran yang menarik. Solusi yang diberikan adalah strategi pemasaran menggunakan video promosi. Perancangan video promosi diawali dengan pengumpulan data. Metodologi pengumpulan data yang digunakan dalam perancangan video ini adalah wawancara dan observasi ke lapangan. Video promosi ini dirancang dan disunting menggunakan aplikasi Adobe Premiere Pro CS6. Video promosi ini akan diimplementasikan melalui media sosial yaitu Youtube. Hasil akhir dari video promosi ini disetujui oleh HRM Hotel Sahid Batam Center dan video promosi ini berhasil mengumpulkan 74 views dan 6 likes di Youtube dalam 24 jam penayangan hari pertama. ********************************************************************** This intership aims to find a solution for Hotel Sahid Batam Center to have an attractive marketing strategy. The solution provided is a marketing strategy using promotional video. Designing promotional video begins with data collection. The data collection methodology used in the design of this video is interview and observation. This promotional video was designed and edited using Adobe Premiere Pro CS6 application. This promotional video will be implemented through social media, Youtube. The final result of this promotional video has been approved by Human Resource department of Hotel Sahid Batam Center and the video itself already viewed by 74 viewer also 6 likes on Youtube in 24 hours when the video uploaded.

Item Type: Monograph (Project Report)
Additional Information: Similarity: 23%
Uncontrolled Keywords: Promotional Video, Social Media, Adobe Premiere CS6, Youtube, Hotel Sahid Batam Center
Subjects: T Technology > Information technology
Divisions: School of Computer Science > Information System
SWORD Depositor: Admin Repository Universitas Internasional Batam
Depositing User: Admin Repository Universitas Internasional Batam
Date Deposited: 29 Apr 2020 09:37
Last Modified: 29 Apr 2020 09:38
URI: http://repository.uib.ac.id/id/eprint/2571

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